Sportswear giant Adidas has apologised after it misspelled the name of Colombia in football promotional images.
Social media users took to Twitter to mock the spelling of the South American country’s name as "Columbia".
Users posted images apparently taken from sports store promotional material in recent days.
The marketing images, made for the Copa America tournament by the German company, feature stars such as Real Madrid's James Rodriguez.
One Twitter user wrote: "Seriously, @adidasfootball – IT'S COLOMBIA, not Columbia! Colossal mistake for such a brand. Unacceptable"
Another said: "Someone please tell @Adidas that they misspelled Colombia in their entire campaign… #ItsColombiaNotColumbia."
The blunder was also described on Twitter as an "epic mistake".
A spokeswoman for Adidas said: "We value our partnership with the Colombian Football Federation and apologise for our mistake. We removed these graphics and are quickly installing new versions."
She said the mistake only happened in the US.
Colombia's football team appears to have taken the controversy in its stride. Colombia beat Paraguay 2-1 on Tuesday night to progress to the Copa America quarter finals.
Follow The Forefront on:
> facebook Nigerian audience
> The Forefront on Twitter
>BBM Channel: C002CB006 {WELCOME TO THE FOREFRONT}
>{Instagram: the_forefront_nigeria }
> The Forefront on Twitter
>BBM Channel: C002CB006 {WELCOME TO THE FOREFRONT}
>{Instagram: the_forefront_nigeria }
> twitter
> Instagram: osagiejoshua
| Share this post with others on social media with options below. |
No comments:
Post a Comment
Disclaimer!!! Opinions expressed in comments do not represent THE FOREFRONT MEDIA NG's views. All participants are entitled to their opinions. Thank you!!!
Advertise on the Forefront: For advert placement in the blog or advert posts like news updates, reach +2348124620827 [WhatsApp].
Copyright 2023 The Forefront Media Ng. All rights reserved. This material, and other digital content on this website, may not be reproduced, published, broadcast, rewritten or redistributed in whole or in part without prior express written permission from The Forefront Media Ng